Marketing: Content Refresh Brief Generation with Claude Code: Artifact Delivery
A production playbook for content refresh brief generation in marketing operations using Claude Code: artifact delivery, run-scoped inputs, logs, typed results, and artifacts.
Audience: Content marketing teams
The problem
Content marketing teams need content refresh brief generation to run repeatedly against old articles, analytics exports, product notes, and competitor examples. In marketing operations, the pain is not one good answer; it is repeatability, auditability, exception handling, and evidence that survives handoff.
Implementation path
Require Claude Code to write customer-visible files under /skill/output/artifacts, validate filenames and sizes, then return signed artifact metadata in argo.result.v1.
Tradeoffs and failure modes
Artifact policy constrains file output, but customers receive files that are durable, typed, and safe to download. For content refresh brief generation, the practical test is whether a second run can be debugged, retried, and consumed by a product without reading the raw agent transcript.
Artifact manifest
artifacts:
- marketing-content-refresh-summary.md
- marketing-content-refresh-evidence.csv
- marketing-content-refresh-review.json
signed_urls: true
retention: org_policy
Run this on Argo